“We see the beauty of power and the power of beauty. We see old stereotypes fall and a new generation rise. We see women in motion and in their element. We see beauty and bravado, gutsiness and grace, rivalry and revelry. We see joy. We see her and her and her and we see the future. We see athletes.”

June 08, 20161 minute read

— Inspiring words from the Nike video that opened the 2016 AWESOME Symposium hosted by NIKE, Inc. in April. Serena Williams was the voice-over for the video, which reflects Nike’s view that “If you have a body, you are an athlete.”